Arcade
Turn your product into an interactive demo Pricing: Freemium. See pros, cons, alternatives, and comparisons.
What is Arcade?
Arcade is a tool for creating interactive product demonstrations without writing code. It captures your product's user interface and lets you build guided walkthroughs that show how features work. Rather than relying on static screenshots or videos, Arcade turns these demos into clickable experiences where viewers can interact with your product in a controlled environment. The tool is designed for product teams, sales organisations, and marketers who need to showcase software functionality to prospects, customers, or onboard new users. You can create demos of web applications and SaaS products quickly by recording your product's flows, then customising them with annotations, highlights, and interactive elements. Arcade's freemium model makes it accessible for smaller teams or those testing the approach before committing budget. The platform handles hosting and sharing, so you can embed demos on websites or send them as standalone links.
Key Features
Screen recording and capture
Record your product interface to build the foundation of your demo
Interactive walkthrough builder
Add clickable elements, tooltips, and branching paths to guide users through your product
Customisable styling
Match your product's branding and colour scheme in demo presentations
Analytics and tracking
See how viewers interact with demos, which steps they complete, and where they drop off
Sharing and embedding
Distribute demos via direct links or embed them in webpages, documentation, or sales materials
Pros & Cons
Advantages
- Low barrier to entry; create demos without technical skills or code
- Interactive format engages viewers more effectively than passive video
- Built-in analytics help you understand which product features resonate with audiences
- Quick to set up and iterate on demos as your product changes
Limitations
- Limited to web-based products; doesn't work well for desktop applications or complex systems
- Free tier may have restrictions on the number of demos or viewer interactions before upgrading
- Quality of the demo depends on how well you script and design the user flow
Use Cases
Sales teams creating product walkthroughs for prospective customers
Onboarding new users with guided introductions to core features
Product documentation with interactive examples of workflows
Training materials for customer success and support teams
Marketing websites showcasing product capabilities to potential buyers