Articos
Synthetic user research platform that runs AI persona interviews and returns audience insights in under 30 minutes.
- Freemium
- Web
- Free plan available
- No credit card
What is Articos?
Key features
Synthetic persona research
Generates diverse AI personas built on Big Five personality traits, cognitive bias mapping and enforced stance diversity to model a target audience.
AI user interviews
Runs simulated interview sessions where personas respond independently in context-isolated conversations, capturing quotes, motivations and objections.
Concept and messaging testing
Validates landing pages, positioning, offers and copy before launch to surface clarity issues and confusion points.
A/B testing
Tests variations of messaging and design at scale and returns structured audience reactions.
Talk to Research queries
Lets users ask follow-up questions of the research output, with probing follow-ups to dig deeper into findings.
Enterprise-grade reports
Produces shareable reports in under 30 minutes covering motivations, objections, clarity issues and prioritised recommendations, with white-label and PDF export options.
Evidence chains and methodology
Links each finding back to specific persona quotes with confidence scores and a hypothesis-blind architecture intended to reduce confirmation bias.
Pros & cons
Advantages
- Research output is returned in roughly 30 minutes rather than the weeks needed to recruit and interview real participants.
- Pricing is far below traditional research firms, with plans from tens of dollars a month against quotes of several thousand pounds per study.
- A 3-day free trial requires no credit card, and a low-cost one-time Research Pack lets occasional users avoid a subscription.
- Reports tie findings back to specific persona quotes with confidence scores, which gives the output an audit trail.
- White-label reports on the Pro tier and one-time pack make the deliverables suitable for agency and consultant handoff to clients.
- The hypothesis-blind, context-isolated interview design is built to limit confirmation bias in the simulated responses.
Limitations
- All participants are AI-generated synthetic personas, so the findings model likely audience reactions rather than capturing responses from real people.
- The published validation figure of capturing 86% of what expert research teams find means a meaningful share of insight can still be missed.
- The Starter tier caps usage at 10 researches a month with only limited probing follow-ups and Talk to Research queries, so heavier use pushes you to the Pro plan.
- The site does not document any API, mobile app or third-party integrations, so the platform is browser-only with no programmatic access.
Use cases
Agencies running fast audience research to support new business pitches and client work without a recruitment budget.
B2B SaaS teams validating product positioning and messaging before committing to a launch.
Growth marketers testing concepts, offers and landing page copy before spending on paid acquisition.
Independent consultants and freelancers producing white-label research reports for clients on a small budget.
Product and UX teams running concept tests and simulated user interviews to surface objections early in a build cycle.
Marketers running A/B tests of messaging variations to see which framing draws the clearest audience reaction.
Ready to try Articos?
Pricing
Research Pack
29 one-time
2 researches with no expiry, user interviews, A/B testing, unlimited probing follow-ups and Talk to Research queries, white-label reports.
Starter
47 per month
10 researches per month, user interviews, A/B testing, 3 probing follow-ups and 2 Talk to Research queries per research, report sharing (launch price, normally 79).
Pro
119 per month
Everything in Starter plus unlimited researches, unlimited probing follow-ups, unlimited Talk to Research queries and white-label reports (launch price, normally 199).
Enterprise
1500 per month
Custom and fully customised research, custom methodology, dedicated support and scaling without limits.
Get started with Articos
Click through to Articos and start using it now.
- Free plan available
- No credit card