BLAZE screenshot

What is BLAZE?

Blaze lets you build custom internal tools without writing code. It's designed for teams that need to automate repetitive workflows and connect their existing software together. Rather than juggling multiple applications, you can create a single interface that pulls data from tools like Salesforce, Microsoft, and Zapier, then automate actions across them. The tool uses a visual builder approach, so you can set up workflows and internal apps by configuring blocks instead of coding. It works well for departments that handle data entry, approvals, reporting, or routine administrative tasks.

Key Features

Visual workflow builder

Create automations by connecting blocks without writing code

Pre-built integrations

Connect directly to Zapier, Microsoft, Salesforce, and other popular platforms

Custom internal tools

Build branded applications for your team to use within your organisation

Data mapping and transformation

Route information between tools and reshape it to fit your needs

Multi-step automation

Chain together actions across different applications in a single workflow

Pros & Cons

Advantages

  • No coding required, so non-technical team members can build and adjust workflows
  • Reduces manual work by automating data movement between disconnected tools
  • Integrates with widely-used business platforms, minimising setup friction
  • Freemium model lets you try it before committing to a paid plan

Limitations

  • Visual builders can become complex for very complex workflows or custom logic
  • Dependent on the availability and stability of third-party integrations you rely on

Use Cases

Automating data entry from forms into a CRM like Salesforce

Routing approvals and notifications across Slack, email, and project management tools

Building a dashboard that pulls metrics from multiple sources and updates automatically

Creating a request form for employees that triggers actions in backend systems