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Cloudinary

Cloudinary is a comprehensive image and video management solution for websites and mobile apps. It facilitates everything from media uploads, storage, and manipulation to optimization and delivery usi

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What is Cloudinary?

Cloudinary is a cloud-based service for managing images and videos across websites and mobile applications. It handles the full lifecycle: uploading media files, storing them securely, manipulating them on-the-fly (resizing, cropping, format conversion), and delivering them quickly via a global content delivery network. The platform provides APIs and a dashboard so developers can automate media workflows without needing separate image editing software. It's useful for any business that deals with large volumes of images or video, from e-commerce sites displaying product photos to content platforms hosting user-generated media.

Key features

Image and video upload

Accept media files from users or integrate programmatically with APIs

On-the-fly transformation

Resize, crop, compress, convert formats, and apply effects without storing multiple versions

Optimisation

Automatically select the best file format and quality for each device and connection speed

CDN delivery

Serve images and videos from servers close to your users for faster load times

Digital asset management

Organise, tag, search, and manage your media library through a web dashboard

Smart cropping

Use AI to automatically identify and focus on important elements when resizing images

Pros & cons

Advantages

  • Reduces storage costs by generating variants on-demand rather than storing pre-made sizes
  • Improves website performance through automatic optimisation and global content delivery
  • Easy integration with popular frameworks and platforms via SDKs and plugins
  • Frees developers from writing custom image processing code

Limitations

  • Pricing can escalate quickly for high-traffic sites with heavy media usage
  • Vendor lock-in: migrating large media libraries to another service is time-consuming

Use cases

E-commerce sites: Display product images optimised for different devices and screen sizes

Content management systems: Store and deliver user-uploaded photos and videos

Real estate platforms: Manage large galleries of property images with fast delivery

Social media apps: Process and serve user-generated photos and videos at scale

Publishing sites: Optimise article images for web and mobile readers

Ready to try Cloudinary?

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Pricing

Free

Free

Up to 25 monthly credits, suitable for small projects and testing. Includes basic transformations and CDN delivery.

Starter

Starting at $89/mo

Monthly credits for media operations, priority support, and enhanced storage limits.

Advanced

Custom pricing

Higher traffic allowances, advanced analytics, dedicated support, and custom integrations.

Get started with Cloudinary

Click through to Cloudinary and start using it now.

Try Cloudinary free
  • Free plan available
  • No credit card