
Constant Contact
Create personalized emails, automate follow-ups, and track customer engagement with detailed analytics.
- Freemium
- Web, iOS, Android, API
- Data & AnalyticsCustomer Support
- Free plan available
- No credit card
What is Constant Contact?
Key features
Email campaign builder with customisable templates for various industries and purposes
Contact management and segmentation to target specific groups with different messages
Automation workflows that send follow-up emails based on customer behaviour or schedules
Analytics and reporting showing open rates, click rates, and subscriber engagement
Integration with e-commerce platforms, CRM systems, and social media tools
List growth tools including sign-up forms and landing pages
Pros & cons
Advantages
- Simple interface makes it accessible to users without email marketing experience
- Freemium model lets you get started at no cost with basic features
- Good selection of pre-made templates saves time on design
- Helpful customer support and learning resources included
Limitations
- Pricing increases significantly as your contact list grows, which can become expensive for larger businesses
- Advanced automation features may feel limited compared to dedicated marketing automation platforms
- Some users find the reporting interface less intuitive than competitors
Use cases
Small online retailers sending product updates and promotional offers to customers
Local service businesses maintaining regular contact with clients through newsletters
Nonprofits collecting donations and keeping supporters informed about their work
Freelancers or consultants following up with leads and nurturing client relationships
Event organisers promoting events and sending attendee communications
Ready to try Constant Contact?
Pricing
Standard
Approximately £15-20/month
Unlimited emails, advanced automation, enhanced analytics, integration with third-party apps
Plus
Approximately £40-50/month
Everything in Standard, plus advanced segmentation, dedicated support, additional integrations
Get started with Constant Contact
Click through to Constant Contact and start using it now.
- Free plan available
- No credit card