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Contentful

Create, manage, & deliver digital content with ease; integrate with other apps & customize to meet specific needs.

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  • Free plan available
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What is Contentful?

Contentful is a headless CMS that separates content management from presentation, allowing you to create, organise, and distribute content across multiple channels. Instead of being tied to a specific website template, you manage your content in one place and send it wherever you need it: websites, mobile apps, email, or other platforms. The tool works well for teams that need flexible content workflows without being locked into a particular design or technology. You can set up custom fields, define content models to suit your needs, and integrate with other tools via APIs or pre-built connectors.

Key features

Content modelling

define custom content structures and fields tailored to your content types

Multi-channel delivery

publish the same content to websites, apps, and other platforms from a single source

API-first architecture

access content via REST or GraphQL APIs for flexible integration

Role-based access

control who can create, edit, publish, and delete content with granular permissions

Webhooks and integrations

connect with third-party tools like marketing platforms, e-commerce systems, and analytics services

Preview functionality

review content before publishing to ensure it looks correct across channels

Pros & cons

Advantages

  • Flexibility to use any frontend technology or publish to multiple platforms simultaneously
  • Straightforward API structure makes it relatively simple for developers to integrate
  • Free tier allows small teams or projects to get started without cost
  • Clean interface for non-technical content editors

Limitations

  • Requires technical setup and developer involvement, which can be a barrier for small teams without technical staff
  • Pricing can become expensive as your content volume and API requests grow

Use cases

Managing content for a website plus mobile app using the same content source

Publishing blog posts, product information, or documentation to multiple channels

Building a content API for internal teams or external partners to consume

Setting up custom editorial workflows for different content types and approval processes

Centralising content management across several digital products or brands

Ready to try Contentful?

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Pricing

Free

Free

Up to 2 spaces, 1 user, limited API requests per month, suitable for hobby projects or learning

Basic

Starting around £39/month

Multiple spaces, multiple users, higher API request limits, suitable for small teams

Professional

Starting around £879/month

Advanced features, higher limits, priority support, designed for growing organisations

Enterprise

Custom pricing

Custom configurations, dedicated support, advanced security features, custom SLAs

Get started with Contentful

Click through to Contentful and start using it now.

Try Contentful free
  • Free plan available
  • No credit card