Ghost
Create stunning websites quickly, manage content effortlessly, and get support from a vibrant community.
- Freemium
- Web, API
- WritingCustomer SupportDesign
- Free plan available
- No credit card

What is Ghost?
Key features
Distraction-free editor with markdown support for focused writing
Built-in email newsletter system for direct audience engagement
Membership and subscription management for monetising content
REST API for custom integrations and extending functionality
Responsive themes and customisable design without code
Analytics dashboard tracking readers, subscriptions, and engagement
Pros & cons
Advantages
- Minimal, focused interface keeps you writing instead of clicking through menus
- Self-hosted option gives you full control over your data and hosting
- Membership features built in, not bolted on as an afterthought
- Strong community and active development with regular updates
- Good SEO fundamentals and performance out of the box
Limitations
- Free tier is limited if you want all features; most users will need a paid plan
- Smaller ecosystem of third-party extensions compared to WordPress
- Self-hosting requires some technical knowledge to maintain and update
Use cases
Independent bloggers and writers monetising through subscriptions
Publications and newsletters building direct reader relationships
Journalism projects needing membership paywalls
Creator portfolios and personal websites with email integration
Niche communities publishing regular content to engaged audiences
Ready to try Ghost?
Pricing
Free (Self-hosted)
Free
Self-hosted Ghost with core blogging features; requires your own hosting
Creator
$29/month
Managed hosting, members and subscriptions, email newsletters, basic analytics
Creator Pro
$79/month
All Creator features plus advanced analytics, content recommendations, priority support
Business
$199/month
All Creator Pro features plus staff accounts, custom integrations, dedicated support
Get started with Ghost
Click through to Ghost and start using it now.
- Free plan available
- No credit card