KeepRule

KeepRule

AI-powered investment discipline platform that tracks principles from 26 legendary investors including Buffett, Munger, and Dalio. Features scenario analysis, psychological tests, and personalized investment coaching.

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What is KeepRule?

KeepRule is an AI-powered platform designed to help investors stick to proven investment principles rather than chase trends or act on emotion. It tracks and teaches investment approaches from 26 legendary investors, including Warren Buffett, Charlie Munger, and Ray Dalio. The tool offers scenario analysis tools, psychological assessments, and personalised coaching to help you identify your investment style and maintain discipline across market cycles. It's aimed at individual investors who want structure in their decision-making and access to time-tested investment wisdom without needing to read dozens of investor letters or books.

Key Features

Investment principle library

access to documented principles from 26 legendary investors across different schools of investing

Scenario analysis

test how your portfolio or investment decisions would perform under different market conditions

Psychological assessments

identify your behavioural patterns and emotional triggers that might affect investment decisions

Personalised coaching

AI-driven guidance tailored to your investment style and goals

Principle tracking

monitor how well your actual investments align with your stated investment discipline

Pros & Cons

Advantages

  • Gives you a structured framework based on proven investor philosophies rather than relying on gut instinct
  • Addresses the psychological side of investing, which is often where individual investors struggle most
  • Free tier lets you explore the core features without paying upfront
  • Brings together multiple investment philosophies in one place, so you can compare approaches

Limitations

  • Effectiveness depends heavily on your willingness to follow the principles you choose; the tool can guide but not enforce discipline
  • May oversimplify complex investment philosophies into actionable rules
  • Limited information available about how the AI coaching compares to working with a human financial adviser

Use Cases

Building a personal investment framework that combines lessons from multiple successful investors

Testing investment ideas against your chosen principles before committing capital

Recognising emotional patterns that typically derail your investment decisions

Learning about different investment philosophies and determining which aligns with your values and risk tolerance

Maintaining consistency with your investment approach during volatile market periods