Phrasee

Phrasee is an AI tool designed to generate and optimise marketing copy across email, SMS, push notifications, and other channels. It uses machine learning to test different variations of subject lines, headlines, and body text, then identifies which versions are likely to perform best with your audience. The tool is aimed at marketing teams who send campaigns regularly and want to improve open rates, click-through rates, and conversions without spending time on manual A/B testing. Rather than relying on guesswork, Phrasee analyses your historical campaign data to learn what resonates with your customers, then generates copy that matches those patterns.