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PrestaShop

Customize product pages, manage discounts, taxes, shipping, and track inventory with detailed reports.

  • Free plan available
  • No credit card
PrestaShop screenshot

What is PrestaShop?

PrestaShop is an open-source ecommerce platform that lets you build and manage online shops. It handles the core functions most retailers need: product catalogues with customisable pages, discount and promotional tools, tax calculation, shipping management, and inventory tracking with reporting. You can run it on your own servers or use their hosted option. It's popular with small to medium-sized retailers who want control over their setup without paying enterprise software prices.

Key features

Product page customisation

edit layouts, descriptions, images, and attributes for each item

Discount and promotion management

create sales, vouchers, and cart rules with specific conditions

Tax and shipping configuration

set up tax rates by region and define shipping methods with calculated costs

Inventory tracking

monitor stock levels in real-time with low-stock alerts and detailed reports

Order and payment processing

manage customer orders and integrate multiple payment gateways

Reporting and analytics

view sales data, customer behaviour, and product performance metrics

Pros & cons

Advantages

  • Open-source, so you can modify the code if you have technical skills
  • Freemium model means you can start without upfront costs
  • Decent range of built-in features covering most ecommerce basics
  • Active community and marketplace for extensions and themes
  • Works well for small to medium shops looking to avoid vendor lock-in

Limitations

  • Self-hosted version requires technical knowledge and server management; learning curve is steeper than simpler platforms
  • Can require significant customisation to match specific business needs, which takes time or developer cost
  • Performance and security depend on your hosting and how well you maintain the installation

Use cases

Small retailers launching an independent online shop without relying on third-party marketplaces

Businesses needing complex discount rules and promotional campaigns

Shops operating across multiple countries with varying tax and shipping requirements

Retailers wanting to own and control their customer data and sales platform

Medium-sized stores outgrowing simple website builders but not ready for enterprise solutions

Ready to try PrestaShop?

Pricing

Free (Self-hosted)

Free

Open-source platform you host yourself; includes core ecommerce features, no transaction fees

Cloud Starter

Varies

Hosted option with managed hosting, SSL certificate, regular backups, and support

Cloud Plus

Varies

Enhanced hosting with higher traffic limits, priority support, and advanced performance optimisation

Cloud Expert

Varies

Premium managed hosting with dedicated support, custom configurations, and advanced features

Get started with PrestaShop

Click through to PrestaShop and start using it now.

  • Free plan available
  • No credit card