reap

Repurpose long videos with an AI video editor that clips, captions, dubs, and publishes in minutes

What is reap?

Reap is an AI video editor designed to turn long-form videos into short, social-media-ready clips. It automates the tedious parts of video repurposing by identifying key moments, adding captions, generating dubbed audio in multiple languages, and preparing content for publication across platforms. The tool is built for content creators, podcasters, and marketing teams who produce lengthy videos but need to maximise their reach by distributing shorter clips across TikTok, YouTube Shorts, Instagram Reels, and similar platforms. Rather than manually editing each segment, you upload a video and let the AI handle clipping, captioning, and publishing logistics.

Key Features

Automatic clipping

AI identifies highlights and natural break points in long videos, then creates short clips ready for social platforms

Caption generation

Automatically adds captions to clips, with customisation options for text size, colour, and styling

Multi-language dubbing

Generates dubbed audio in multiple languages, extending the reach of your content internationally

Social platform publishing

Directly publishes to TikTok, YouTube, Instagram, and other platforms with optimised formatting

Batch processing

Upload multiple videos and process them together to save time on repetitive tasks

Customisation controls

Adjust clip length, caption timing, and output quality to match platform specifications

Pros & Cons

Advantages

Saves significant time by automating video editing and clipping tasks that would take hours manually
Increases content distribution efficiency by turning one long video into multiple social clips without extra effort
Supports multiple languages through AI dubbing, useful for reaching international audiences
Simple workflow requires minimal video editing experience

Limitations

AI clipping quality depends on content type; some videos may need manual adjustment to highlight the most important moments
Pricing model requires a paid subscription, which adds ongoing cost for regular users
Accuracy of auto-generated captions may vary depending on audio quality and accents

Use Cases

Podcasters converting weekly episodes into multiple short clips for social media promotion

YouTube creators repurposing long-form videos into Shorts and Reels for additional views

Marketing teams creating short promotional clips from product demos or webinars

Online educators breaking down course lectures into bite-sized educational clips

News organisations publishing key segments from longer interviews or panel discussions

Pricing

StarterTiered pricing available

Basic video clipping, caption generation, and limited monthly uploads

ProfessionalTiered pricing available

Increased upload limits, multi-language dubbing, direct social platform publishing

Quick Info

Website: appsumo.com
Pricing: Paid
Platforms: Web
Categories: Video, Developer Tools, Code
Launched: Mar 2026

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