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Redirectly

Deep linking & attribution for mobile apps

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  • Free plan available
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What is Redirectly?

Redirectly helps mobile app teams set up and manage deep links, which direct users to specific content within an app rather than just opening the app's home screen. It also provides attribution tracking, so you can understand which marketing campaigns, ads, or referral sources are actually driving app installs and engagement. The tool is designed for app marketers, growth teams, and developers who need to connect their marketing efforts to actual user behaviour in the app. Instead of guessing whether your campaigns work, you get concrete data on which traffic sources lead to valuable user actions.

Key features

Deep link creation and management

Build links that route users to specific screens or content within your app

Attribution tracking

See which marketing channels, campaigns, and sources drive app installs and user actions

Cross-platform support

Handle iOS and Android deep linking from a single dashboard

Integration with marketing tools

Connect to ad networks, email platforms, and analytics services

Link testing tools

Test deep links before deploying them to ensure they work correctly

User journey tracking

Monitor what happens after users arrive via your deep links

Pros & cons

Advantages

  • Centralised management of deep links for both iOS and Android
  • Direct visibility into which marketing sources actually drive app engagement
  • Freemium model lets you start without upfront costs
  • Helps reduce wasted ad spend by showing which campaigns convert

Limitations

  • Deep linking can be technically complex if you're not familiar with mobile app development
  • Requires integration with your app, which may need developer involvement
  • Attribution data is only as good as your app's tracking implementation

Use cases

Mobile app marketing teams running paid ad campaigns who need to track ROI by source

E-commerce apps directing users from promotional emails to specific product pages

Social media marketing campaigns that need to measure app install and activation rates

Referral programmes that reward users for inviting friends into the app

Product teams testing different marketing channels to understand user acquisition costs

Ready to try Redirectly?

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Pricing

Free

Free

Basic deep link creation and attribution tracking for small teams; limited integrations

Paid plans

Contact for pricing

Advanced attribution, full integration ecosystem, priority support, and higher volume limits

Get started with Redirectly

Click through to Redirectly and start using it now.

Try Redirectly free
  • Free plan available
  • No credit card