
Sprinklr
Monitor brand performance, create content for social media, and gain insights with deep analytics.
- Freemium
- Web, iOS, Android, API
- Data & AnalyticsWritingAI Tools for Customer Experience
- Free plan available
- No credit card
What is Sprinklr?
Key features
Social listening and brand monitoring
Track mentions, sentiment, and conversations about your brand across social media and the web
Content creation and scheduling
Plan, create, and schedule posts across multiple social platforms from one dashboard
Performance analytics
Analyse engagement metrics, audience demographics, and content performance with detailed reports
Team collaboration
Assign tasks, manage approvals, and coordinate content calendars across team members
Multi-channel management
Manage multiple social media accounts and platforms from a single interface
Audience insights
Understand audience behaviour, preferences, and engagement patterns to inform strategy
Pros & cons
Advantages
- Strong analytics and reporting features that provide practical advice into brand performance
- Centralised dashboard reduces the need to switch between multiple tools for social management
- Freemium model allows small teams or individuals to test the platform before committing to paid plans
- Multi-channel support covers most major social networks in one place
Limitations
- The platform has a steeper learning curve compared to simpler social media tools; setup and navigation can feel complex for smaller teams
- Pricing for advanced features and larger teams can become expensive relative to specialist alternatives
- Free tier is quite limited and quickly requires upgrading to access meaningful functionality
Use cases
Marketing teams managing brand presence across 5 or more social channels who need centralised reporting
Agencies coordinating content for multiple client accounts with approval workflows and scheduling
Brand strategists analysing competitor activity and audience sentiment to inform campaign planning
Social media managers tracking real-time conversations and responding to audience feedback at scale
Customer experience teams monitoring how audiences perceive the brand and identifying reputation risks
Ready to try Sprinklr?
Pricing
Free
Free
Basic social media monitoring and limited analytics for one or two social accounts; suitable for testing the platform
Professional
Contact for pricing
Advanced analytics, content scheduling, team collaboration, and access to more social channels
Enterprise
Contact for pricing
Custom features, dedicated support, advanced integrations, and bespoke reporting for large organisations
Get started with Sprinklr
Click through to Sprinklr and start using it now.
- Free plan available
- No credit card