Visby

Track AI mentions, benchmark competitors, and generate GEO optimization tasks to boost visibility

What is Visby?

Visby is an AI monitoring and competitive intelligence tool designed for businesses that want to track how they're mentioned in AI systems and search results. It helps you understand your visibility across AI platforms, compare your performance against competitors, and identify specific optimisation opportunities. The tool generates actionable tasks based on geo-location data, allowing you to improve your presence in different markets. This is particularly useful for companies concerned with AI-driven search results, as traditional SEO metrics alone may not capture how your brand appears in AI-generated content or recommendations.

Key Features

AI mention tracking

Monitor how your business is referenced across AI platforms and systems

Competitor benchmarking

Compare your visibility and mentions against direct competitors

Geo-optimisation task generation

Receive location-specific recommendations to improve visibility in targeted markets

Performance analytics

View trends in how your mentions change over time

Visibility scoring

Measure your overall presence relative to competitors in your industry

Pros & Cons

Advantages

Addresses a growing gap in understanding AI-driven visibility, which differs from traditional search engine optimisation
Automated task generation saves time on identifying what needs improvement
Competitor comparison helps you prioritise which markets and regions deserve attention
Location-specific insights allow for targeted, market-by-market strategy

Limitations

Relatively new category of tool; effectiveness depends on how widely AI systems are actually used for discovery in your industry
May require ongoing subscription to track meaningful trends over time
Task recommendations are only useful if your organisation has capacity to act on them

Use Cases

SaaS companies tracking brand mentions across ChatGPT, Perplexity, and other AI assistants

Local businesses optimising visibility in different geographic regions where AI recommendations drive customer discovery

Agencies managing multiple client brands and needing to benchmark visibility across competitors

E-commerce businesses monitoring how products are recommended by AI shopping assistants

B2B service providers tracking industry visibility as AI increasingly guides B2B buying decisions

Pricing

Paid planContact for pricing

Available through AppSumo; specific tier pricing and feature breakdowns not publicly listed. Check AppSumo product page for current deals.

Quick Info

Website: appsumo.com
Pricing: Paid
Platforms: Web
Categories: Data & Analytics, Productivity
Launched: Mar 2026

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