Which Frame?

Which Frame is a platform that simplifies the process of sourcing eyeglass frames from manufacturers. You browse a catalogue of frames, filter by material (acetate, metal, titanium, etc.), finish (matte, glossy, etc.), and style, then receive instant quotes from multiple manufacturers. Once you've compared options, you can place orders directly through the platform. It's designed for opticians, eyewear retailers, and small optical businesses who need a faster way to source frames without contacting manufacturers individually. The tool handles the comparison and ordering process in one place, which saves time on sourcing and negotiation.